CARLOTTA PETTI
BBiosc Hons MSc (Genetics) PhD PGCertPH PGCertNutr Nutrigenomics and Nutrition consultant; Scientific Director at myDNA; Scientific Advisor at Lykon

Abstract

According to experts’ views, a digital platform that includes genetic testing, microbiome analysis, lifestyle assessments and actionable personalised recommendations might be the solution for meeting current and future consumers’ demands. This comes with some important challenges to focus on.

PERSONALISED NUTRITION IN THE COVID ERA: WHAT IS CHANGING

In the current global health scenario, the high prevalence of chronic conditions like diabetes, obesity, cardiovascular disease and cancer, and, of course, COVID19, have a huge impact on our society. The traditional approach has been to treat symptoms as they occur, but this reactive approach not only decreases the chances of improving health, but also increases the financial burden on the healthcare system. The recent pandemic has highlighted the fact that the presence of chronic conditions can increase the risk for severe illness from COVID19. So, it has become clear that there is a need for a shift from a reactive to a proactive approach to health.

Nutrition and genetics are two of the main determinants of health, the others being lifestyle, environment, and access to medical care. Personalised Nutrition (PN) is a fundamental part of preventative health, as diet and nutrients can greatly influence health outcomes, together with physical activity and other lifestyle habits. 

It is well established that genetics can con ...