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Digitalization in the pharmaceutical industry refers to the integration and adoption of digital technologies to fundamentally change how companies operate, deliver value, and interact with stakeholders.
It goes beyond individual technology implementations and is related to a re-design of business processes, organizational culture, and customer experiences.
The goal is to enhance efficiency, reduce costs, improve decision-making, and ultimately deliver better outcomes for patients.
The Digitization is obviously a technological and cultural revolution and for this it brings a series of obstacles and challenges which must be faced and solved in other to achieve the best result for all the stakeholders of pharmaceutical industry.

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