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MICRO-PROTEIN REPAIRS HAIR ON THE INSIDE

Our hair is exposed to numerous stressors every day. These include environmental influences, such as UV light and pollution, hair dyeing and straightening treatments, and daily routines such as combing and styling. BASF’s recently developed micro-protein Gluadin Kera-P LM can help to restore hair structure and to protect it against further damage. It is of natural origin and plant-based, thereby making the ideal ingredient for hair care applications used to improve the healthy appearance of hair.

Gluadin Kera-P LM (INCI: Hydrolysed Vegetable Protein) is 100% derived from natural, renewable sources: soy and rice. This makes it BASF’s first low-molecular weight phyto-keratin for the personal care market – with an amino acid composit ... ...