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ANTI-POLLUTION BEAUTY IS FOR EVERYONE

Hardly a day goes by without a story about atmospheric pollution and its negative effects on human health. In mega-cities like Shanghai, where PM2.5 levels are 5.4 times higher than WHO guidelines, over 1 million deaths are attributed to pollution every year. But Asia isn’t alone in suffering from pollution, the problem in Europe is very real. According to the WHO, cities like Berlin regularly record PM2.5 levels over the safe level. The European commission has recently announced that it is taking Germany and five other EU countries to court and that they will face fines for breaking the law on air pollution.

As a result, consumers around the world are becoming highly concerned about the impact of pollution, and aware of the ...