Consumer concerns linger about COVID-19 and are still driving the demand for surface cleaning products, which has persisted beyond 2022. Consumer behaviors have changed as some people find comfort resonating with soothing, pandemic-borne home cleaning routines, but this behavior has shifted toward even more beneficial lifestyles.

For example, Kantar’s COVID-19 Barometer survey indicates that more than 50

This post-pandemic lifestyle and changes in home cleaning regimes will require new approaches to the market; learn more about Evonik’s ingredients and green strategies for developing eco-friendly surface cleaning formulations.

See Evonik’s latest regional concept presentations, Natural in Surface Care: Solutions for Green Household Surface Cleaning Formulation for North America and The Purity of Clean Surfaces: REWOFERM® Biosurfactants on Hard Surfaces for EMEA.