Lubrizol Life Science – Beauty (LLS Beauty) is proud to announce that Kelco-Care™ diutan gum won a silver medal Innovation Zone Award at the in-cosmetics® trade show held last month in Seoul, South Korea.
Kelco-Care™ diutan gum won in the category of Functional Ingredients at the in-cosmetics® show. The organization praised Kelco-Care™ diutan gum for its excellence in covering a wider pH range at low use levels.
“We’re delighted that the industry has recognized the innovative qualities of Kelco-Care™ diutan gum,” said Maxime Fougere, Global Marketing Manager, LLS Beauty. “Our commitment to R&D and to bringing the best formulations and ingredients to our customers is what drives us.” Kelco-Care™ diutan gum is a highly efficient rheology modifier and provides some of the highest levels of formulation stability offered from a biogum. It is a water-soluble biopolymer produced by fermentation that is designed specifically for use in skin care, sun care and color cosmetics formulations. The ingredient has an immediate moisturizing effect that can last all day, excellent stability at high temperature and strong pigment suspension capabilities, all of which help it meet the growing demand for naturally derived makeup. It also is compatible with high levels of alcohol and polyols and is readily biodegradable.
In addition to cosmetics applications, Kelco-Care™ diutan gum is ideal for hair conditioners, hair treatments and hair color. It has thickening and suspending capabilities that can help impart protection and repair benefits to hair fibers, even at low use levels and when boosted with added salt. Film-forming capabilities also provide excellent conditioning benefits that give a nice, silky sensory experience to the hair while reducing drag or stickiness.
Kelco-Care™ diutan gum products are manufactured by CP Kelco U.S., Inc. Kelco-Care™ is a trademark of CP Kelco and is used by Lubrizol under license.