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HOW DOES MONTELOEDER TACKLE THE PERSONALIZED NUTRITION MOVEMENT?

Right now, there is a lot of noise being made on personalized nutrition, and it seems that new start-ups are appearing on a daily basis offering their own, unique approach direct to consumers. In the majority of cases, these are tech-based companies offering a holistic, digital solution, either by using blood tests, -omics, microbiota, food diaries, or whatever strategy that may be considered a way to offer personalized solutions to the consumers.

At the same time, we hear large corporates stating that they are also focusing on consumer-centric strategies, by creating digital health divisions within the company or by partnering/purchasing start-ups. Again, the idea here is to take the large portfolio ...