Vitafoods South America 2015
The functional ingredients event

Vitafoods South America takes place on 24-25 March, 2015, at Transamerica Expo Center, São Paulo, Brazil. It is the only event in the region dedicated exclusively to ingredients and raw materials for nutraceuticals, functional food and drinks, and dietary supplements.

The event is a meeting place for over 150 international exhibiting companies and 3,000+ visitors from around the region, who come to see the latest products and ingredients, understand the latest trends, and do business with industry colleagues.

Visitor attractions include the New Products Zone showcasing new ingredients and product launches from the past 12 months, giving you the opportunity to plan your visit around exhibitors who have launched products recently.

There are free seminars on market insight from research companies, and exhibitors presenting product and ingredient information. Presenters this year include Connoils, Gelita, Innova Market Insight and Rousselot.

International regulatory and policy consultancy EAS Strategic Advice hosts a free-to-attend regulations workshop, and are also offering complementary one-on-one regulatory consultations which can be booked in advance.

‘Making Brazil Healthy’ is a special workshop presented by Equilibrium Consultoria discussing the ways in which marketers of food brands in Brazil can work alongside scientists, consultants and regulators to better communicate the health benefits of their products to consumers.

Two free-to-attend sessions take place on the Mintel stand on both show days; ‘Trends in Health & Wellness and Special Diets’ and ‘Importance of Market Intelligence in Making Business Decisions’.

Co-located with the exhibition is the Vitafoods South America Conference which focuses on the latest trends, innovations and regulations affecting South America’s nutraceutical and functional food industries, plus the latest in research and technological innovation. Speakers include representatives from Unilever, Nestlé, Nielson, Herbalife, EFSA and Euromonitor International.

Readers are invited to register for a free visitor ticket: www.vitafoodssouthamerica.com/bateknoscienze/

Formulating Cosmetics & Making cosmetics Italy 2014: The confirmation year

by Giulio Fezzardini, H&PC Today (TKS Publisher)

A big success in terms of attendance, visitors, exhibitors. The second Formulating Cosmetics & Making Cosmetics Conference and Exhibition, organized by SICC (Italian Society of Chemistry and Cosmetologic Sciences), Step Exhibitions, Teknoscienze and Valorevents, has registered a significant growth in terms of numbers, interest and appreciation.

The exhibition space has been sold out, the conferences organized by SiCC and the journal H&PC Today (Teknoscienze Publisher), have been crowded by an audience attracted by sensitive and appealing issues covering science, regulation, technology, innovation, marketing.

1,055 unique visitors have been attending the exhibition and conference over the two days, more than 50% increase of attendance compared to last year.

Italy is one of the most relevant market worldwide in terms of science, tradition, technology, consumption. Saying that, Italy was missing a platform focusing on these aspects of the business. Of course Italy hosts very big events, which attract players from all over the world. Nevertheless a meeting point, a place where to talk, to meet or to stop for a moment learning topics of key interest for the field, strategically placed at the end of the year, i.e. the time of summaries and forecasts, well, such an event was missing. And the second edition of Formulating Cosmetics & Making Cosmetics Italy has confirmed this need and filled it in. We have received lots of encouraging comments and we look forward to improve our offer in terms of contents and facilities.

This year the meeting has been honoured by the presence and support of the associations AISPEC - MAPIC (Federchimica) and EFfCI (European Federation for Cosmetic Ingredients).

We are now paving the way to the 2015 event. The agenda is already in progress, the topics in development are under evaluation thanks also to the contributions of the attendants who indicated their preference and expectations. 2015 is set to be an interesting year for Milan, which will host the international EXPO, an appointment, which will attract millions of visitors to the City. In this frame SICC will organize his 40th Congress contributing to the cultural debate during the Expo event.

We look forward to meeting you in Milan on the 24-25th of November and we thank you all who trusted us in this new challenge.