Evolving trends and hottest ingredients in sun protection
Maria Coronado Robles
Ingredients Associate Analyst – Beauty and Personal Care and Home Care Euromonitor International, United Kingdom
Abstract
As consumers are shifting to healthier lifestyles what is inside the products is becoming more important. Consumers are more than ever before questioning the ingredients and their sources and this is having an impact on the ingredient’s market
As consumers are shifting to healthier lifestyles what is inside the products is becoming more important. Consumers are more than ever before questioning the ingredients and their sources and this is having an impact on the ingredient’s market.
PROTECTION AT THE HEART OF CONSUMER’S PREFERENCES
In a little over 50 years, the sun protection industry has evolved tremendously in both the level and type of protection and the aesthetic properties of the products, driven by consumer needs and technological advances such as new encapsulating technologies and delivery systems. This has been possible due to the investment in research and development that sun protection companies and ingredient manufacturers have done to feed consumers with attractive products that protect from a wide range of new environmental and technological stressors, from sun radiation to air and light pollution.
CHANGE WITH YOUR CUSTOMERS
The world is constantly changing and no longer is sun protection limited to traditional sun care products. Consumers are increasingly aware of the effects of UV radiation on skin health and appe ...